Why Kerala Appointed Steffi Graf as Brand Ambassador for Ayurveda
People are dumbfounded at Kerala appointing retired tennis legend Steffi Graf as the state’s brand ambassador for Ayurveda. Aren’t there enough eligible Mallus in Malluland to promote Ayurveda? Why Graf when we have Sreesanth? (OK bad joke). The reason is simple. She is selected to promote Ayurveda (and Kerala) outside India and not within the…